No74 - Shop - Berlin

Recently redesigned by two of Berlin’s hottest interior designers—Greige and Erenler&Bauer—No74 is Adidas’ pop up shop that just doesn’t stop popping. Established as a temporary space, the store has now become a Torstrasse mainstay.

The concept store offers the brand’s most exclusive collaborations from their Y3 line (Yohji Yamamoto) to their recent work with Jeremy Scott and Kazuki. Additionally, the store is one of the only in Berlin to stock Adidas’ newest venture, SLVR, for the more sleek, design-inclined. Come August 2009 and the shop will be home to Stella McCartney’s Adidas collection.

It sounds like a secret agent, but No74—a joint project between Adidas and the No 6 store in London—is the city’s most well-known number for streetwear experts.Quote_transparent

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